26 October 2009
Lexar has announced an agreement with Adobe to provide consumers with special discounts on popular photo and video editing software and has also launched the Lexar Image Rescue4 software in addition to unveiling the Lexar Professional 600x CompactFlash card.
LexarProfessional, Premium Series, and Full-HD Video memory cards will offer customers 30-day free trial software and rebate savings on popular Adobe photo and video editing tools. These new value-added offerings from Adobe will provide Lexar customers with special offers on award-winning editing software to maximize their post-production experience and enhance photos and videos captured on their Lexar memory cards. For additional information about the new Adobe offerings from Lexar, visit www.lexar.com
"Our aim is to provide our customers with complete, end-to-end photography solutions to maximize their digital experience from capture to production, and enhance the photos and videos that matter most to them," said Jeff Cable, director of marketing, Lexar Media, Inc. "Advanced and reliable editing software is essential in the post-production process and Adobe's award-winning offerings are among the best in the industry. We are excited to offer Lexar customers free value-added trials and promotional offerings for high-caliber editing software from a company like Adobe."
Beginning in November, these new offerings and promotions with Adobe will be available on participating Lexar Professional, Premium Series, and Full-HD Video CF, SDHC and Memory Stick PRO Duo memory cards. Lexar products are available for purchase online at www.lexar.com
LexarImage Rescue4 software, the newest version of Lexar's popular image recovery software. Image Rescue 4 enables photographers to recover most lost or deleted images and videos from any memory card form factor, from any manufacturer, and is compatible with all mass storage-compliant card readers. New features on the award-winning software include an easy-to-manage one-step recovery interface, automatic updates to ensure the software's compatibility with new RAW images and operating systems, and expanded language support. For additional information about Lexar Image Rescue 4 software, visit http://www.lexar.com/software/image_rescue4.html
"For professional and hobbyist photographers alike, the thought of losing any important pictures or videos is a nightmare," said Jeff Cable, director of marketing, Lexar Media. "With its extensive recovery capabilities, Image Rescue 4 software is a powerful yet simple tool to help get those files back, and preserve special memories or assignments that might otherwise have been lost forever. The latest version of Image Rescue software will provide a friendlier user interface, support multiple languages and help photographers around the world recover their lost images and videos, regardless of which brand or type of memory card they use, providing valuable peace of mind to both professionals and consumers alike."
Lexar Image Rescue 4 software is compatible with PC and Macoperating systems, and supports multiple languages, including English, Japanese, French, German, Italian, and Portuguese. When recovering an image, the award-winning software scans every sector of a memory card and automatically reports any errors. The software also allows photographers to perform low-level formatting of their cards, enabling them to restore the card's factory settings.
The Lexar Professional 600x CF memory card will offer increased speed and performance, with a guaranteed minimum sustained write speed capability of 600x (90MB/s) when paired with a UDMA 6 enabled device. In addition, the Lexar Professional 600x CF memory card increases workflow with minimum sustained read speeds of 533x (80MB/s), or faster when paired with a UDMA 6-enabled reader such as the new Lexar Professional ExpressCardCompactFlash Reader. Available in 8GB, 16GB, and 32GB capacities, the Lexar Professional 600x CF card will significantly improve in-camera performance by rapidly clearing a camera's buffer and making fast cameras even faster so photographers can keep shooting. In addition, increased image transfer speeds from card-to-computer will help reduce post-production time and enable shooters to focus on the business of photography. For additional information about the Lexar Professional 600x CF card or Lexar Professional ExpressCard CompactFlash reader, visit www.lexar.com.
"Photographers are constantly demanding more from their equipment, and an increase in image capture speeds paired with a decrease in image transfer times can mean the world to a professional shooter," said Jeff Cable, director of marketing, Lexar Media. "The combined solution of our new Professional 600x CF card and Professional ExpressCard CompactFlash reader is the next step in CF memory technology and will provide photographers with the speeds and performance they need to capture the best shots and improve their imaging workflow. When shooting with newer cameras like the Canon EOS 7D, Canon EOS 5D Mark II, Nikon D3x or Nikon D300S, professionals can capture more images per second and hundreds of JPEG files without pausing to clear their cameras' buffers."
When paired with the new Lexar Professional ExpressCard CompactFlash reader, the Lexar Professional 600x CF card significantly improves the digital imaging workflow by accelerating the download of captured images to a destination computer. Designed for photographers on the go, the Lexar Professional ExpressCard CompactFlash reader is a portable, high-performance reader that requires no cables and connects directly to a PC or Maclaptop computer's ExpressCard slot. The durable reader is compatible with all UDMA and non-UDMA CompactFlash cards and supports read/write speeds up to 133MB/s (886x). The Lexar Professional ExpressCard CompactFlash reader comes with free, dedicated customer support, backed by a two-year limited warranty and will be available later this month. For additional information about the Lexar Professional ExpressCard CompactFlash reader, visit www.lexar.com.
In addition to high speeds and high capacity options of the Lexar Professional 600x CF card, consumers also receive the reliability they have come to expect from Lexar. All Lexar memory cards are tested in the Lexar Reliability Lab, a facility with more than 800 digital cameras, to ensure quality, performance, and compatibility. Lexar performs this extensive testing in an effort to provide customers with a higher level of confidence, whether they are capturing once-in-a-lifetime memories, important events, or everyday occasions.
Customers can access Lexar's Digital Photography website, a dedicated, online resource and tips destination (http://www.lexar.com/dp/), and can also leverage phone and live-chat tech support. Lexar provides these services and resources to customers to minimize the time required for troubleshooting card issues and to provide tools for photographers to optimize their shooting and focus on capturing great images.
"When taking photographs is your livelihood, having the most advanced, reliable equipment is essential. For years, I've trusted Lexar memory cards to protect my most valuable work," said Lexar Elite Photographer, Rick Sammon. "The new Lexar Professional 600x CF card and Professional ExpressCard CompactFlash Reader are the latest innovations in Lexar's long history of industry-leading solutions for professionals and I look forward to integrating them into my workflow."