25 January 2010
Canon has announced some new product developments - an expanded range of its LEGRIA camcorder range, two new PowerShot digital cameras and a professional telephoto zoom lens.
The expanded LEGRIA range features three new High Definition (HD) series - the LEGRIA HF S, LEGRIA HF M and LEGRIA HF R series - and a new LEGRIA FS300 standard definition (SD) series.
The entire LEGRIA range offers Canon's hallmark quality. The LEGRIA HF S, LEGRIA HF M and LEGRIA HF R series feature Canon's HD Camera System with an HD CMOS sensor, Canon HD Video Lens and DIGIC DV III image processing for the highest quality, pin-sharp video.
All new LEGRIA models also offer a variety of innovations, making it easy to capture and share home movies. Advanced, user-friendly features include Smart Auto, enhanced Video Snapshot and Pre REC Mode (i), allowing consumers to explore their creativity and capture the stories they want to remember forever.
PowerShot A3100 IS and PowerShot A3000
The PowerShot A3100 IS and PowerShot A3000 IS, two new digital cameras that are compact, great looking and extremely easy to use. Packed with a range of clever and user-friendly features, the new models make photography more enjoyable than ever, helping users get great shots with the minimum of effort.
With genuine Canon lens technology and DIGIC III processing, the PowerShot A3100 IS and PowerShot A3000 IS offer excellent performance and great value. Both sport a new, slim and lightweight body with an attractive exterior design, combining stand-out looks with a range of intelligent technologies.
The PowerShot A3100 IS is available in a selection of bright, attractive colours, offering a choice of blue, red and silver variants, while the PowerShot A3000 IS comes in silver with a subtle black trim. The new models will succeed the current PowerShot A1100 IS, and mark a true step forward for the PowerShot A series line.
Lenses
Canon has also added to its acclaimed L-series of lenses with the launch of the new EF 70-200mm f/2.8L IS II USM telephoto zoom lens. This new lens launches as the successor to the immensely popular EF 70-200mm f/2.8L IS USM, offering improved performance in every area.
True to the L-series' heritage, the EF 70-200mm f/2.8L IS II USM delivers optical excellence in the most challenging situations. As well as a revamp of the internal optical system, the lens has also been structurally re-developed as a direct result of user feedback, making it as robust and reliable as it is optically advanced.
"Reuters photographers have used the EF 70-200mm f/2.8L IS USM for a number of years and it allows photographers a great level of flexibility," said Reuters Production Editor Kevin Coombs. "The focal length, fast aperture and Image Stabilizer all contribute to it being a workhorse lens and you'll find it in many professional photographers' camera bags. I'm very much looking forward to seeing the improvements offered by the EF 70-200mm f/2.8L IS II USM."
The EF 70-200mm f/2.8L IS II USM is available from the end of February 2010