3 March 2010
Canon has announced a whole series of new cameras - plus an EOS Movie pug-in.
The EOS 550D redefines the boundaries of Canon's consumer DSLR range, incorporating technologies and features more commonly found in semi-professional DSLRs into the compact, lightweight body favoured by consumers. With a newly-developed 18 Megapixel (MP) APS-C CMOS sensor, coupled with Canon's advanced DIGIC 4 image processor and the ability to shoot Full HD movies, photography enthusiasts are empowered to explore new levels of creativity.
The EOS 550D makes Canon's powerful imaging technology more accessible to consumers. Canon's advanced DIGIC 4 image processor and 18MP sensor support standard ISO settings of 100 - 6400 (expandable to 12800), while enhanced in-camera noise reduction technology boosts performance in low light conditions. The system's 14-bit image processing also produces smoother tonal gradation and natural looking colours for high quality prints and on-screen display.
The new PowerShot SX210 IS is aimed at users seeking powerful performance in a highly compact body, and features a broad range of advanced technologies and customisable controls suited to mastering any photographic challenge.
Boasting a genuine Canon wide-angle 14x zoom lens, 14.1 Megapixel resolution and DIGIC 4 processing, the PowerShot SX210 IS is a superbly versatile compact camera that offers flexibility for use on any occasion. Ideal for shooting everything in incredible detail, the stunning stills are also complemented by high-quality 720p HD video with a huge zoom and stereo sound - all in a sleek, pocket-friendly metal body.
The new IXUS 130 and IXUS 105 are Sleek, smooth and sophisticated. Both new models merge stand-out looks with advanced technology, delivering the iconic blend of style and imaging excellence the IXUS brand is famous for. The IXUS 130 is also the slimmest IXUS model to date, measuring just 17.8mm at its thickest point.
Both new models include the latest DIGIC 4 processing, which complements the exceptional design with high quality images that feature excellent colour, resolution and low noise. Like all IXUS models, both cameras are also incredibly easy to operate, making it simple for users to capture excellent pictures.
The new touch-screen IXUS 210 is available in black, gold, silver and pink, with a sculpted metal exterior, a 14.1 Megapixel image sensor and 24mm genuine Canon lens - delivering premium imaging performance to match its iconic IXUS styling. A newly-developed touch user interface coupled with on-screen Hints and Tips, makes capturing, browsing and sharing images easier than ever before.
Canon has also announced the development of a plug-in that will enable quicker and easier editing of EOS MOVIE footage in Final Cut Pro. A free Beta release of the plug-in will be available to download for testing and evaluation in March 2010.
'EOS MOVIE Plug-in-E1 for Final Cut Pro' is being developed to provide an even smoother workflow for EOS MOVIE users who edit using Apple's Final Cut Pro software suite. The plug-in will enable the 'log and transfer' of video footage from Canon's EOS 5D Mark II, EOS 7D and EOS-1D Mark IV Digital SLR cameras - all of which offer full 1080p HD video recording.
The plug-in will convert EOS MOVIE footage to Apple's high quality ProRes 422 codec at approximately twice the speed of Apple's standard conversion. Additionally, users will also be able to add timecode, reel names and metadata to footage quickly and easily - further enhancing the experience of EOS MOVIE users when editing their footage.